Pixels Studio

AR / VR / MR

AR is a real-world environment overlaid with virtual objects
VR is a fully virtual environment MR is a real-world environment
plus virtual objects you can interact with

AUGMENTED REALITY (AR)

The interactive experience of augmented reality helps to enhance the objects that reside in the real world through computer-generated perceptual information. By changing our perception of reality, we are able to create a computer enhanced digital world. Using this computer-generated perceptual information, augmented reality or AR allows one to have an interactive experience with objects from a real-world environment. Often, it can be a multi sensorial experience incorporating visual, auditory, haptic, somatosensory and olfactory modalities.

VIRTUAL REALITY (VR)

Virtual reality experiences can be similar or completely different from the real world with applications in entertainment and education. In a virtual reality world, viewers are immersed in the world rather than viewing the world on a screen.

MIXED REALITY (MR)

Mixed reality is the merging of real and virtual worlds to produce new environments and visualizations, where physical and digital objects co-exist and interact in real time. Mixed reality combines the best of both virtual reality and augmented reality. When used to classify the larger scope of reality technologies,it refers to the coverage of all possible variations and compositions of real and virtual objects.

APPLICATIONS OF AR / VR / MR

EDUCATION

The use of AR/VR and MR apps directly in the classroom helps teachers explain a subject, provide a visual representation of the material, and help students test out their knowledge in practice. Ordinary lessons turn into a much more engaging experience as this form of technology provides virtual examples and adds gaming elements to support textbook materials.

MANUFACTURING

For product design and engineering equipment to showcase the functionality and process for marketing and for learning.

HEALTHCARE

In the healthcare sector, medical students are able to train in AR environments and telemedicine options that enable medical professionals to interact with patients. In critical situations, AR/VR/MR applications can deliver real-time information to the treatment area to support diagnosis, surgery and treatment plans.